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CHANNEL CHECKS

Are customers really buying from a company?
Many investors try to figure out if a company is doing well using the Peter Lynch method: Stake out a few locations or website stats to look for traffic. Betting your dollars on small sample sizes or one channel (web) of a company’s business is risky. With our comprehensive panel, consumers are continually rating the performance of every company in our coverage on a daily basis. When their delivery gap widens and pricing power decreases when compared to its rivals, a company is likely heading for a tough sales environment. You can see these changes in our Consumer Demand and Pricing Power views.


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WHAT THE INVESTMENT COMMUNITY SAYS ABOUT US
“Everyday companies large and small are trying to figure out how well customers will respond to what they’re planning to deliver. With wRatings, the guesswork is gone. You can immediately see which companies are best positioned to out-maneuver their rivals and build market share.”
Robert D. McCormack, Partner
PASADENA ANGELS
A southern California-based private equity fund